About the Organization

The Burnsteads are local luxury homebuilders based in Bellevue, Washington. With a history of over 50 years, the Burnsteads have established themselves as a leading and coveted brand, built on the premise that they don’t simply build homes, they build vibrant neighborhoods.

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Key Objectives

Managing home listings is often a laborious and tedious task. Our challenge was to create a super friendly backend that would allow Amanda, Burnstead’s Marketing Communications Specialist, the ability to manage with ease.

Additionally, the previous website had gone through a handful of iterations and we wanted to make sure the new website was bulletproof from a structure perspective.

Project Requirements

  • Easy and enjoyable listing and neighborhood management
  • Website and homepage redesign
  • Brand alignment
  • Custom listing layouts
  • Snappy load times

Jordan Crown came to our rescue and took our unsatisfactory website to new heights through their incredibly creative and innovative ideas.

– Amanda Winkler, The Burnsteads

Dynamic Community Map

Maps add a level of interaction and usability. The Burnsteads wanted a nice map, but the default Google Map just didn’t get the job done.

We customized Google Maps to follow Burnsteads colors and used custom pins to reflect the polish of the Burnsteads brand.

 

map-zoom-in

 

Custom Layouts

Just like their homes, we wanted to make sure all of the finer details worked together seamlessly.

Each page and layout was given individual attention for an experience that would assist in taking customers to the next phase in the buying cycle.

 

Powerful Listingsburnstead-listings

Perhaps the most important part of the Burnstead’s new website was their property listing page. In addition to easy listing management on the backend, we created a clean frontend layout with all of the important details. Features include:

  • All of the pertinent listing data
  • Unlimited photos
  • Floor plans
  • Flyer download
  • Map
  • Agent contact information

… And most of all, a built-in contact form. Interested in a property? The subject line is filled out and ready to go!

A Word from Our Client

Jordan Crown came to our rescue and took our unsatisfactory website to new heights through their incredibly creative and innovative ideas. We went into our first meeting with Joe and Cameron with ideas in our heads of how we wanted things to look but they were able to come up with an amazingly new concept and we are so glad we took their advice!

The entire process was clear and the goals were outlined in detail, yet their amazing ability to be flexible gave quick and intuitive solutions to solving problems or adding ideas as they came up. They were excellent with maintaining contact throughout the entire process making sure that we were always in coordination. They always responded quickly and effectively and made sure to give continual updates on their progress. Their extensive knowledge of WordPress is clearly visible in their abilities to produce results and develop a more organized and clear Content Management System than we could have ever imagined.

Jordan Crown’s professionalism and knowledge of their craft is outstanding, and we can now safely say we are more than satisfied with our business website with the help of Joe’s team.  We would highly recommend their services to anyone and look forward to continuing to work with them on projects in the future.

Amanda Winkler
Marketing Communications Specialist
The Burnsteads New Home Construction

 

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